About This Project

NIVEA Care Days


Talk to customers

Share experiences


What we did

For five years in a row we visited tens of cities during the NIVEA Care Days campaign. Our team of consultants, brand ambassadors and actors helped thousands of current and potential customers get to know NIVEA’s rich portfolio, and its valuable ingredients, benefits and uses.

With each following campaign we upgraded the experience – fun activities for the children, while their parents made use of a free consultation, a sales and promotions zone, testing corners, games and discussions about the latest cosmetics news.

Sell, Share experiences, Talk to customers